While the new ad campaign from Italian clothing and footwear brand Melting’Pot invites you, “This Summer, abandon your nightmares.” The monsters and creatures that are used in the ads to represent these nightmares look so damn adorable and cute, it makes me feel bad for them being abandoned!
The campaign is done by Armando Testa (Turin, Italy) with creative team Michele Mariani, Luca Cortesini, Laura Sironi, and Vincent Dixon.
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