A pretty cool Sony Playstation 3 ad which communicates that you can change your identity as easily as going through Russian Matroska dolls.
A bit creepy to see humans as Russian dolls cut in half with the shells of the used 'characters' thrown around, but a pretty solid and cool idea.
The ad was created by TBWA Madrid with creative directors Juan Sánchez, Guillermo Ginés, Montse Pastor, art director Fran López, and Illustrator / Photographer Gonzalo Puertas.
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If you liked this, check out a SlideShow cluster of 15 Sony campaigns I created at Trend Hunter magazine.
And for more creative ads, check out this slide show of 21 hidden & surprising ads.
Finally, for the animal in you, check out this cluster of 40 Animalistic Ads.
3 comments:
ARABISM = RACISM!
Arab racism upon blacks (like the genocide ion Darfur), Berbers, Kurds, Jews (inside Israel or outside) and other non-Arabs...
To the above "Arabism = Racism" comment. Any race, religion or nationality has the good and bad. Blacks, white, arabs, persians, asians, muslims, christians, all have good and bad people. Calling a specific race or nationality like Arabs racist is itself racist.
To 'The Arab Aquarius', I don't think the comment ('Arabism is racism') was about Arabs, but abiut the ultra nationalist racist movement of ARABISM which is in fact - and was always one of the greatest RACISM!
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