Congratulations to students Armand Leitis (art direction) and Christian Bunnemann (copywriter) from Miami Ad School Europe for being the ANDY Student Competition winners in the magazine category at Andy Awards 2009 for this Mercedes Benz campaign with three ads entitled ‘Soccer,’ ‘Girl,’ and ‘Shoes.’
Their idea is so simple yet effective. The copy “Acts when you are distracted” is coupled with numerous images of things that would distract a driver. Their win has scored them the Glenn C. Smith Scholarship.
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