Brazilian advertising agency DM9 DDB did an excellent job on these ads for Companhia Athletica, São Paulo. The ad copy of “Give yourself a chance to get out of your body!”" is coupled with the witty visualization of a fit person trying to break out from the prison of the fat body. The final result is very effective and compelling.
The long-awaited and much-anticipated cover of the new 2009 Sports Illustrated swimsuit issue has been revealed. The cover model is Bar Refaeli (yes, the model dating Leonardo DiCaprio) with photography by Rafael Mazzuco.
And I am happy to report that the issue does indeed include the famous Body Paint section. See bar’s spread at SI
Pretty cool anti-smoking ads by ad agency Bleublancrouge in collaboration with the Cancer Patients Aid Association (CPAA) in a bid to combat the smoking addiction in India. The ads show that contrary to what we believe, “cigarettes smoke people” rather than ‘people smoke cigarettes.’
‘’The Bleublancrouge concept for the Cancer Patients Aid Association is hard-hitting and it will definitely make a difference in society,’’ explained Anita Peter, Director of the CPAA. ‘’We need to create more awareness about this emerging epidemic.’’
Gaëtan Namouric, who is the Executive Vice-President and Creative Director at Bleublancrouge, said: ‘’This is a simple yet very clever way of telling smokers that the cigarette is always winning.’’
The ads were photographed by Leda & St-Jacques.
The current buzz and hype of the octuplets story and their photos reminded me of these images by the extremely talented Belgian photographer Christophe Gilbert. Imagine if he’d take pictures of this American mom with her eight newborns…
+ Visit Christophe Gilbert’s site for more.
Meet the adorable models in the “Super Models” editorial in Tush Magazine by photographer Philip Karlberg: Alec in Yves Saint Laurent, Milla in Donna Karan, Luca in Giorgio Armani, Nadja in Chanel and Devon in vintage Paris Mon Amour.
