Wednesday, March 5, 2008

Converse >> Connectivity

As a celebration of 100 years in the footwear business Converse is launching a year-long global centennial “Connectivity” campaign. The campaign pairs up legendary dead icons across the worlds of music, art, sports and fashion, with emerging (and not dead) ones. The complete uninterrupted ad features from left to right: Hunter S. Thompson, Dwyane Wade, Sid Vicious, M.I.A., James Dean, Karen O, Common, Joan Jett and Billie Joe Armstrong.

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